UK-based AI technology company

Mirava Labs

Technology shaped around people.

We build AI software, human-centered conversational experiences and digital characters — bringing personality, creativity and thoughtful interaction into everyday technology.

Our work spans conversational AI and real-time voice, with lifelike avatar technology in development. We keep a clear distinction between what is available today and what we are building next.

Inside Mirava Labs

Our product

Avily

A mobile-first expression of our work in conversational AI.

Flagship product

Avily

AI Girlfriend & Chat

Your AI companion for natural conversations, personalised chat and AI-generated images.

£9.99/month Premium

Free + Premium. Rewarded ads support free access.

Download on Google Play

Official Avily promotional banner with companion and Android app previews

AI ChatPersonalised ConversationsImage GenerationReal-time VoiceAdvanced Memory6 AI Personas

Meet Mira — Inspired by a Real Person

Mira is a unique character within Avily, inspired by a real person, Marina Bogasieru. Her elegance, warmth and personality bring a distinctive identity to the Avily experience.

Coming Soon — Mira Live Avatar

We are developing an exclusive live avatar experience for Mira, featuring lifelike real-time interaction and a synthetic voice inspired by Marina.

IN DEVELOPMENT — Not yet available.

Android — Live on Google Play

iOS — Coming Soon. Anticipated in the coming weeks; timing is not guaranteed.

A character within Avily

Meet Mira — Inspired by a Real Person

The human inspiration behind one distinctive digital personality.

Marina Bogasieru — professional office portrait — Marina Bogasieru — Real Person

Mira — Avily character portrait in a red dress, seated in a rattan chair — Mira — AI Character in Avily

Inspired by Marina. Powered by AI.

Mira is a unique character within Avily, inspired by a real person, Marina Bogasieru. Her elegance, warmth and personality bring a distinctive identity to the Avily experience.

Marina’s creative influence connects the company’s brand vision with Mira’s personality and appearance. Mira is the only character in Avily inspired by a real person — a unique part of the app, not a separate product.

Marina is Mira’s real-life inspiration; the companion you converse with in Avily is an AI character.

In Development / Coming Soon

A lifelike live avatar — only for Mira.

An upcoming real-time avatar with a lifelike face and a cloned/synthetic version of Marina’s voice, for a more face-to-face companion experience. This feature is in development and is not available today.

Founders

The People Behind Mirava Labs

The people guiding our company, from technology and product vision to brand and community.

Founder & CEO

Viorel Bogasieru

Viorel leads the vision and strategy of Mirava Labs, setting the direction for the company and its products. His focus spans product direction and AI product development, translating the company’s ideas into a coherent software experience. He guides the priorities behind Avily and the development of future capabilities. His role is to keep the work focused on thoughtful, human-centered interaction.

Co-Founder & Marketing Director

Marina Bogasieru

Marina shapes the company’s brand identity, marketing strategy and creative direction. She leads communication and community, connecting the vision of Mirava Labs with the people who encounter its products. Her warmth, personality and visual inspiration also helped shape Mira, the unique AI character within Avily. She brings a human perspective to the brand while keeping a clear distinction between real people and AI-generated experiences.

Our direction

A thoughtful future for human–AI interaction.

We see AI as an opportunity to make digital experiences more expressive, personal and approachable. Our focus is on useful software, distinctive digital characters and clear communication about the technology behind them.

We are developing new ways for voice and lifelike avatars to work together, with responsible boundaries between human inspiration and AI-generated interaction. Progress means building carefully — not promising what is not yet ready.

Our technology Company enquiries